The Top Five Technology Stories of 2009

Download The Bella Buzz

During the month of December, it is appropriate to take a look back and a look forward. In this first part of our series, Desiree and Joe  talk about the five biggest technology news stories of 2009 that made a significant contribution to the technology map moving forward. We also discuss what they might mean as we move into 2010 in our next podcast.

This is in no particular order as per the importance of the topic.

1)  The rollout of Google Wave
Google_wave_logo
With much fanfare and hype, the developers at Google announced a new product that was going to be the "next generation of email!"  The technorati were in a ferver over getting one of the limited number of invites, some even looking to purchase invites on eBay.  Slowly but surely the invites were being distributed and people had a chance to get a look at what Google Wave was all about.

At this point Wave continues to be an enigma to even the most ardent supporters.  There is no question that it is still a work in progress so even something as simple as an immediate notification of a new Wave is missing. 

There are some applications that appear to be best use cases. For example, if there is a need for a collaborative environment where multiple people need to be passing information back and forth with a single final output. Desiree's nephew Kyle is attending The University of Illinois-Chicago and has determined that Wave can be beneficial in his study group, so we extend the invitation to him to appear on an edition of The Bella Buzz to give us a review of their usage.

2) Twitter as a news source

When the news of the Iranian election uprisings broke this past June, right here on the Bella Buzz we called Twitter_logo it possibly one of the biggest news stories of the year … and our prediction turned out to be correct. The story from our perspective is actually broader than just the population of Iran taking to the streets (and still in the streets), the story was more about how Twitter posts and cell phone video uploads distributed the coverage far in advance of anything that the mainstream media could provide. It was such a blatant shift in our expectations of news organizations, that actually CNN went on the air to defend their actions.

By the time of Michael Jackson's passing later that month, we had come to expect that the pervasive, simple nature of Twitter would be getting the message around quicker than a news report.

3)  Facebook reaching 350 Million Users

Facebook In an open letter from Facebook Founder Mark Zuckerberg at the beginning of December, he stated that "more than 350 million people around the world are using Facebook to share their lives online."

This might in fact turn out to be the year that really puts Facebook over the top.  What was once the playground of college students, then early adopters, has now extended to baby boomers and beyond.  Facebook has fast become the way to connect, re-connect and to stay in touch.

Part of the reason for the expansion is adding functionality outside of the walls of Facebook such as Facebook Connect.  By allowing web sites to incorporate a login function using Facebook credentials, it extends the content from the site back into Facebook.  Web site owners like the ability to build a community that will port their content in front of a News Feed of potentially 350 million, while simultaneously making it easy for users to sign up for a Facebook account.

4) NASA adopts Social Media
Nasa
Somewhere in the halls of the National Aeronautics and Space Administration there was a smart decision made. There was a decision to implement some social media strategies to help the general population rediscover the exciting missions taking place in our space program.

Programs that used these tools include the Mars Phoenix lander, sending out tweets during it's trips around the Martian surface and its demise.

There was Astronaut Mike Massimino, known as @Astro_Mike. He continues to use Twitter to distribute information about his endeavors. He is getting lots of votes currently on Mashable for his nominated Tweet of the Year.

The coolest implementation happened around the anniversary of the Apollo 11 lunar landing.  NASA developed an interactive web site, We Choose the Moon.org, complete with actual audio as it happened in 1969. They also established Twitter accounts for each of the parties as if they were using Twitter to communicate; Apollo CapComApollo Spacecraft, and the Eagle Lander.

Upon announcement of the 2010 NASA Budget, an additional $2 billion has been added to NASA's 2009 and 2010 budgets under the Obama administration.  President Obama nominated ="_blank">Charles Bolden as NASA Administrator.

5) Google Android Phones

The new open source operating system for mobile phones has reached the mass Google-android-logomarket.  The release of  the Droid phone from Verizon is the first in what will be a line of many phones that are incorporating the Apps and useability currently found in the iPhone. There is a now a decision to be made at the end of the AT&T contracts that users had to sign when they acquired an iPhone.  The decision now can be simply which carrier works best for me, which has the plan that I want, and which phone gives me the best value. 

Please let us know if we've missed any stories you would consider most important this year. Leave us a comment with any stories you think deserve a mention!   Look for next week's episode for the predictions for 2010 and beyond!

Theme music for The Bella Buzz is Fallen by Digital Chemistry, available for download at the Podsafe Music Network.

You can subscribe to The Bella Buzz directly from ITunes by following this link, and we would be happy to receive listener feedback and ratings at The ITunes Store.

Taking Your Business to the Cloud and Beyond

Download Cloud Computing

This week the Bella Buzz podcast gets into the tools and technologies that can be classified using the term "cloud computing." Cloud computing moves the application or software off of the desktop and places it onto the internet where users interact completely through a web browser.  This technology has proven to be a very efficient and affordable way to ensure that companies have access to information wherever there is an internet connection.

The transition to cloud computing has been a slow but steady one as applications are built that can compete with the desktop apps in terms of performance.  Microsoft's Office suite with Outlook, Word, and Excel can be replicated entirely on line through the Google Apps engine which is where Joe has transitioned all of his email and documents.

The straw that broke the camel's back was the second crash of the Outlook PST file.  Another option needed to be explored and that lead to using Google Apps for the company document systems.  This allowed ultimately for Fluid Media to go to a virtual environment where there is no longer a physical office address with a networked server set up to share information within the company.  With a cloud computing setup, employees work from a remote office and access and collaborate on proposals, presentations, any type of document on the web.

Desiree uses the Google presentation application which is like Powerpoint, and can make the presentation via an internet connection on the spot.

Two common concerns among those considering whether to use cloud applications are usability and security. Usability continues to improve as features are updated and added bringing them closer and closer to the same user experience as the Office products.  You will still find a bit of adjustment to using them, but over time they become minor.  The security issue is truly the crux of the transition to more cloud based activity.

If cloud based applications are going to become the prevalent form of computing in the future, it is going to take diligence on the part of the providers regarding security.  The minute there is a breach of trust or a significant breakdown in protection of documents that are in the cloud .. the entire category could break down.  New adopters will be slow to come, large corporations will be hesitant and suspicious, and we will see a complete reversal of this trend.  With this in mind, it is fair to say that the focus for any company providing cloud based services is security.

There can be some confusion over which version of Google apps we are discussing.  What was once called Google Apps for Domains is a service that allows for mapping a domain main name to an account.  This provides a company with the ability to manage access, sharing rules, and sets up the account so that emails appear from the company's domain email address rather than the generic Gmail address.  Something that Desiree echoes as being extremely important for maintaining a business brand.

The future of the adoption of web based computing can be foretold in announcements about Google Wave and the Chrome operating system.

Desiree has had tremendous results from using Salesforce as a CRM (customer relationship management) tool.  She is able to manage her business leads to ensure that the proper team member handles the communication, follows up with the contact or numerous other ways to manage a customer through this cloud-based technology.

GoToMyPC is a great tool for those who need access to a remote computer. It may not necessarily be cloud computing by definition, but it's a great way to stay completely synched up with documents no matter what machine you are on.  Basecamp is a related project management tool that can help clients through a long development process. Desiree's clients love the fact that they know exactly what to expect during a project by using this tool to collaborate and set up a timeline that can be shared by everyone involved in a Bella Web Design project.

Jungledisk is a service that will allow you to back up data to the Amazon S3 service so that you have a backup tool in the cloud, especially if you have large files to work with like photos, podcasts, video files etc.. Could computing doesn't necessarily have to be apps in the cloud, it can simply be using the massive amount of storage capacity that is available to you.

How about you? Have you moved to the cloud or simply considering it? Drop us a note in the comments to let us know how you feel about the future of cloud computing.

Theme music for The Bella Buzz is Fallen by Digital Chemistry, available for download at the Podsafe Music Network.

You can subscribe to The Bella Buzz directly from ITunes by following this link, and we would be happy to receive listener feedback and ratings at The ITunes Store.